Let's talk money. Not in a crass way, but in an honest, this-matters-to-our-community kind of way.
Every time you click "buy now" on a book, you're making a choice about where your hard-earned cash ends up. And if you're part of the MM romance community or love LGBTQ+ fiction, that choice carries even more weight, because you're not just buying entertainment. You're voting with your wallet on what stories get told next.
So here's the question: Do you know where your money actually goes when you buy a gay romance book?
The answer might surprise you. And once you know it, you might never shop the same way again.
The Tale of Two Purchases
Picture this: You fall in love with an MM romance novel. The blurb hits all your favorite tropes, maybe it's enemies to lovers, maybe there's forced proximity, maybe it's a swoony small-town story. You're ready to buy.
Scenario A: You grab it from a major retailer like Amazon. Easy, right? One click, it's in your library. The author gets their cut, somewhere between 30-35% of the list price after fees and commissions. On a £5.99 book, that's roughly £1.80-£2.10 in their pocket. The rest? It goes to the platform, to infrastructure, to shareholders.
Scenario B: You visit the author's personal bookstore on readwithpride.com. Same book, often same price (or better, many authors offer exclusive discounts on their direct stores). But here's the kicker: the author keeps up to 85% of that sale. On that same £5.99 book, they're earning around £5.09.
Let's do the math: That's nearly triple the income for the same work, the same story, the same you getting the same book.

Why This Matters (More Than You Think)
"Okay, cool," you might be thinking. "But the author's still getting paid either way, right?"
Technically, yes. But let's zoom out.
When you support LGBTQ authors through direct purchases, you're not just padding their wallet a bit more. You're fundamentally changing what's possible for them as creators.
More Money = More Stories
That extra income isn't vanity cash. For many queer authors, especially independent ones, it's the difference between:
- Writing as a side hustle vs. writing full-time
- Releasing one book a year vs. three
- Hiring a professional editor vs. doing it all themselves
- Taking creative risks vs. playing it safe
Every direct sale is a vote of confidence that says, "Keep going. We want more of this." And in a world where LGBTQ+ stories are still frequently sidelined, censored, or deprioritized by major platforms, that vote matters.
You're Building Relationships, Not Just Transactions
When you buy direct from authors through a platform like Read with Pride, something beautiful happens: you stop being an anonymous sale in a massive database.
Authors who sell directly get access to their reader data, your email, your preferences, your connection. (Don't worry, the good ones aren't spammy about it.) This means they can:
- Let you know when the next book in the series drops
- Offer you exclusive content, like bonus scenes or character art
- Build a genuine community around their work
- Thank you personally (seriously, many authors do this!)
You become part of their journey, not just a blip on a sales dashboard. That's the magic of the MM romance community, it's built on connection, not just consumption.

The Hidden Costs of "Convenient" Shopping
Look, no one's saying Amazon or other big retailers are evil. They serve a purpose, discoverability, ease, the comfort of one-click shopping. But there's a cost to that convenience that we don't always see.
Platform Fees Add Up Fast
When you buy through a major retailer:
- They take a hefty commission (often 65-70%)
- Authors wait 60+ days for payment
- The platform controls the customer relationship
- Pricing is often locked or restricted
- Content can be filtered, flagged, or outright banned
For queer fiction authors, that last point is especially painful. Many have watched their books get dungeoned, de-ranked, or blocked by algorithms that don't understand (or don't care about) LGBTQ+ content. When that's your only sales channel, it's terrifying.
Your Data Is the Real Product
On massive platforms, you are the product. Your reading habits, your search history, your purchase patterns, they're all data points being monetized. The author you love? They don't get to see any of that. They can't connect with you, can't thank you, can't invite you into their world.
But when you shop through an author's direct store, that equation flips. You're the customer. The author is the business owner. And the relationship is direct, transparent, and built on mutual respect.
What "Shopping Queer" Really Means
Here's where this gets bigger than just books.
When we talk about ethical book shopping in the LGBTQ+ community, we're talking about a form of activism. Shopping queer means:
✨ Keeping money in the community. When you buy from a queer-owned platform like Read with Pride, you're circulating resources within the community, not funneling them out to massive corporations.
✨ Funding the stories that matter. Your purchase directly funds more gay romance books, more MM novels, more queer fiction that reflects our lives, our loves, our truths.
✨ Bypassing censorship. Platforms built for LGBTQ+ content don't shadowban you for being too gay. They celebrate it.
✨ Voting for independence. You're supporting a model where creators own their work, their audience, and their futures.
It's not just shopping. It's solidarity.

The Read with Pride Difference
So why are we hammering this point home? Because readwithpride.com was built specifically to solve this problem.
We're not a faceless retailer. We're a curated community of bold, beautiful queer stories, a space where every purchase directly supports the author, where creators keep up to 85% of the sale price, and where readers can connect with the voices they love without a corporate middleman getting in the way.
When you buy from an author's personal bookstore on our platform:
- You get the best price (often with exclusive discounts)
- You get bonus perks like signed e-copies or early access
- You know exactly where your money is going
- You fuel more of the MM romance and gay fiction that lights up your life
Think of it as the direct line to your favorite authors. Skip the noise. Support the signal.
How to Make the Switch (It's Easier Than You Think)
Ready to start shopping queer and making your money count? Here's how:
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Follow your favorite authors. Most are now on social media sharing their direct store links. If they're on Read with Pride, you'll find them.
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Bookmark author stores. Save their direct links so you can shop there first next time you're ready for a new read.
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Spread the word. Share author stores in your book club, on your socials, in your group chats. The more readers who buy direct, the stronger our community becomes.
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Use big retailers for discovery, direct stores for purchase. It's okay to browse on Amazon or Goodreads, then go buy from the author's site once you've found your next read.
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Join the conversation. Follow us on Instagram, Facebook, and X to stay connected with new releases, author spotlights, and community updates.
Your Money, Your Voice
At the end of the day, this isn't about guilt-tripping anyone. Life's complicated, budgets are tight, and sometimes you just need the easiest option.
But if you've got a choice, and you do, buying direct is the most powerful way to support LGBTQ authors and ensure the stories you love keep coming.
When you shop at readwithpride.com or any author's direct store, you're not just getting a great book. You're fueling the next one. You're saying yes to more queer joy, more MM romance, more representation. You're keeping the lights on for the creators who pour their hearts into these pages.
That's the power you hold. Use it proudly. 🏳️🌈
Want to discover your next favorite gay romance book and support authors directly? Explore the vibrant community at readwithpride.com today.
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